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Month: May 2019

Handcrafted Marketing for B2B Technology Businesses

Chatbot

B2B Marketing and the ChatBot – too soon?

Chatbots are everywhere in the B2C digital marketing world right now, but do they have a place in B2B? I believe the answer is yes, and here are a few reasons why… It’s been hard to miss the meteoric growth of the “chatbot” – those automated self learning or scripted chat sessions that have appeared…
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B2B Video

B2B Video – Four Examples of how you could be using it more.

We’ve been doing  quite a bit of B2B Video marketing work of late. The advent of services like promo.com, Ripl and wave.video to name but three, have put regular animated content in the grasp of those with even the most limited of  marketing budgets. These platforms also tend to be mobile friendly, also giving the…
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